Launches & Commercialization

Throughout the years, we’ve seen many product or service launches fail—and lack of preparation or understanding of the market is usually to blame.

We know you are busy, so we take the work—and the guesswork—out of the whole process so you can launch with confidence.

Whether it’s finding new customers, landing more business, or reaching profitability faster, we can assist with a number of things as you either launch or relaunch a solution.

✔ Develop a rock-solid branding message and marketing plan—before you start selling

✔ Understand how to sell benefits and features to your specific target audience

✔ Create a marketing and sales approach that is unique to your business, not a cookie-cutter approach that everyone else is using

✔ Plan and execute deliverables, including social media, public relations, community outreach, and events

✔ Train your sales teams on the technology or services so they're ready to sell

✔ Be your marketing team—or complement your existing one—as you ramp up

✔ Provide ongoing support long after the product or service launches